Services
Why AdzZoo?
Traditional advertising alone, in today’s highly competitive market, has proven to be insufficient in helping many small businesses grow. Newspaper and Yellow page readerships continue to decline, while their cost to run ads are increasing.
Connection! If you had to describe in one word why the internet changed everything, it would be connection. Businesses and personal relationships have changed due to the internet’s ability to instantly connect people globally through e-mail, websites and social networking sites such as Facebook and MySpace.
The immeasurable connection the internet created has changed the way the world communicates, gathers and sends information, and markets its products and services.
However, this global connection has created a problem for the local business in their local markets. Why?
-
Traditional print advertising is becoming less effective.
- Most people have thrown their Yellow Pages away and search online
- Newspaper’s readership is down and many papers are declaring bankruptcy
- With Tivo, people are skipping commercials
- Search results are dominated by large companies
- Search results bring information overload. Local businesses get lost
Did you know?
- 97% of people with online access will research products and services online before they purchase
- 35% of all searches are done with an intent to buy
- 55% of all local searched are done with an intent to buy
- Of all local searches, 8 out of 10 call or visit a store and 60% of those result in a purchase of some kind
Times are rapidly changing and traditional advertising mediums are losing their effectiveness.
Why advertise in a declining market?
Why spend more money
To reach fewer people?
Studies show 64% of consumers search for local businesses online prior to making a purchase.
Will they see your business when they search?
- Methods
Methods – AdzZoo monitors each client’s campaigns 24hrs a day 7 days a week. This enables us to make the adjustments necessary to ensure your business gets the best exposure possible.
- Technology
Technology – Geo-Targeting is a process that enables the physical location of a web searcher to be determined, once the location is determined, specific content can be delivered to them based on the nature of their search.
- Campaign Options
Options – AdzZoo has five different marketing campaigns designed to assist our clientele in connecting with their intended market.
- brochure
Download Business brochure
Methods – AdzZoo monitors each client’s campaigns 24hrs a day 7 days a week. This enables us to make the adjustments necessary to ensure your business gets the best exposure possible.
Technology – Geo-Targeting is a process that enables the physical location of a web searcher to be determined, once the location is determined, specific content can be delivered to them based on the nature of their search.
Options – AdzZoo has five different marketing campaigns designed to assist our clientele in connecting with their intended market.
Download Business brochure
